Good web design – get more leads on your site
In: Web Design
13
Jun
2011
When was the last time you pass a shop, do not show a clear external signs to get to customers and to convince a purchase? Now, as strange as sounds, despite the quality of your products and services and the content you have on your site – this may be just what you do online!
Consider an example. A very common goal of a business website is to just run and generate inquiries, which in turn orders and sales. Basic online marketing tells us that there are usually three steps involved to achieve this:
1) Get your website noticed in search engine results
2) To the people of your products with a sales pitch attractive interest.
3) Convert the user to a potential client with an appropriate discount.
The first 2 parts of this process are discussed in detail in my other articles. For now I would like to specifically look at the third and final item on the list above and why simple and important. Converting a Web site users in a potential customer, to encourage them to make an inquiry is simply a matter of presentation of a good position, pushing call to action. This can also simple or complex as you want. It could be simply a text link from the main text of your page, click on that “says here to be to contact us. It could be a more detailed graphical Call to action is usually better because it more on the side and offers the user interested and simply link to your contact page.
Related Post
Other Post
Incoming Search Term from visitor